Commercial growth, with sport at the heart
Your audience is an asset. Let’s make it earn more.
I help organisations turn audience, participation and partnerships into revenue, with a clear plan and senior support to deliver it. Sport is my home ground.
A free 30-minute call to identify your live priority and the next step. No deck, no obligation.
Prefer email? enquiries@breakpace.co.uk
Break clear.
Who I help
Sponsorship flat? Contracts up for renewal? I work with rights holders, governing bodies, leagues, teams and event owners, and with brands weighing up a deal.
You host the big days. Earn more from every other day, and prove what hosting is worth.
Start-ups and growing businessesStill doing most of the selling yourself? A senior commercial lead, when you need one.
Employers: every age at workHard to hire? Tenders asking about social impact? Make the business case for a team of every age.
Estates and landA great setting that should earn more, without spoiling it. New territory for me, with 25 years of event and host experience behind it.
Roles I held, with strong teams. Sport is where I did it; the same questions come up for every audience above. Dates, roles and detail on the track record page →
Big audiences. Untapped commercial potential.
You have an audience, an established reputation and commercial assets. But are they working as hard as they could?
Maybe sponsorship has plateaued. Maybe partners ask questions you can’t answer yet. Maybe the ideas are there, but nobody owns turning them into deals.
That’s where I come in.
Three ways to work together
Commercial Growth Sprint
Ten business days on one commercial decision, from a sponsorship renewal to a new-customer push: a decision paper, a recommended offer and a 90-day plan. £3,000 plus VAT if applicable.
Commercial Growth Partnerships
Turning promising commercial ideas into propositions, conversations and deals.
Fractional Commercial Leadership
Senior commercial leadership, part-time, alongside your team, at the level and for as long as you need.
Three results, in short
Members reached by the CRM and insight programme I introduced, so marketing could be more personal.
Read the case study → World Rally Championship£16.3mPromoter revenue under my leadership as Managing Director, after building the TV sales team.
Read the case study → Nielsen Sports1,000+Qualified leads in the CRM I built from a blank sheet, with a team of four.
Read the case study →First, I listen. Then we decide. Then I stay.
I listen
We talk about the goal, your audience and what is getting in the way. Free 30 minutes, no deck.
We decide
You leave with a clear view of where the opportunity sits and what to try first, with an owner and a date.
I stay
No vanishing after the workshop. I help you get the plan working.
About Simon
I’m Simon Long. I’ve spent more than 25 years helping organisations turn commercial potential into income.
I’ve led the commercial function at the LTA, run the global promoter of the World Rally Championship and built new business at Nielsen Sports.
Breakpace is deliberately personal. You work with me, from the first conversation to the results.
“Simon possesses the rare skill of listening to current or prospective clients, understanding their challenges and putting together the best, bespoke solution that delivers results.”
Quick answers
What is a fractional CCO?
A chief commercial officer who works with you part-time, at the level and for as long as you need. Same job as a full-time CCO: find who buys, what they’ll pay for, and who owns the plan. Call it fractional, part-time or consultant. I call it getting the commercial side sorted.
What is Breakpace?
Breakpace is me, Simon Long: a fractional (part-time) chief commercial officer. I help sport, venues, start-ups, employers and estates get more revenue from the customers, fans, members and partners they already have.
Who is Simon Long?
I’ve worked in sport since 2001. I’ve been chief commercial officer at the LTA, managing director of the company that ran the FIA World Rally Championship, and head of sales at Nielsen Sports.
What does a fractional (part-time) chief commercial officer do?
I act as your commercial lead, at the level and for as long as you need. We agree where the real opportunity is, put owners, measures and dates on a plan, and I work alongside you until it lands.
How do I get started?
Book a free 30-minute call. We look at where the money is, what to try first and whether I can help. You leave with a clear next step.
What could your organisation earn more from?
Bring one live decision, idea or deal you are stuck on. We look at where the money is and what to try first, and you leave with a clear next step. Free, no deck, no obligation.
Discuss your next commercial priority (opens in a new tab)